About the partnership & IP

Developed in 2002

Scanavo is the worldwide sales and marketer of the SteelBook® Concept. The SteelBook® media packaging concept was developed in 2002 by the innovative thinkers at Envases A/S, Scandinavia’s largest manufacturer of metal packaging.

Envases has a highly distinguished 125+ year history in metal forming and packaging.

Envases is the owner of several intellectual property rights and other rights used in and with the SteelBook® media packaging.

The unconditional policy of Envases A/S is to take any appropriate legal action against any possible infringement of our rights. Scanavo holds the global rights to sales and marketing of SteelBook® products.

Freqently Asked Questions

The SteelBook® concept was developed in the early 2000s by a Danish media packaging specialist. It officially entered the market in 2004 with the release of the video game Killzone for PlayStation 2, quickly establishing itself as the global gold standard for premium, collectible physical media.

The manufacturer carries a deep heritage in Danish design and engineering excellence. With roots dating back to the 1960s, the company has spent decades specialising in high-end media packaging solutions, eventually revolutionising the industry by merging industrial precision with luxury aesthetic appeal for global entertainment brands.

Scanavo is the worldwide sales and marketing partner for the SteelBook® brand.

While Envases A/S handles the technical IP and manufacturing heritage, Scanavo holds the global rights to bring this innovative packaging concept to the world's leading film studios and game developers.

The SteelBook® brand is globally protected through a comprehensive portfolio of registered trademarks and patents. These legal safeguards cover its unique metal construction and internal frame design, ensuring that only authentic, authorised editions can carry the name, thus preserving the brand’s exclusivity and value for collectors.